Uncovering Human Truths Through Qualitative Research

With 15+years of experience in qualitative research, I help businesses thrive by uncovering the deeper truths that drive human decision-making.

About
Me

As a sociologist turned qualitative researcher, I've spent the last 15+ years decoding human behavior and transforming those insights into strategic business solutions.

I specialize in uncovering the hidden patterns and unexpected connections that quantitative data alone can't reveal.

Let’s Talk

Whether you're facing a specific business challenge or looking to better understand your customers, I'd love to explore how we can work together.